Reading Material: Digital Dieting

Rather than long, opinion-based blog posts I thought I’d try something new. According to a recent Economist article, ‘the¬†wired generation [have] short attention spans and [an] addiction to social media’ so in an attempt to address this, I’m taking some time to reflect on what I’ve read, but naturally I’ll be sharing this via socialContinue reading “Reading Material: Digital Dieting”

The need to embrace social and digital

Nothing gives me more of a buzz than catching articles in the mainstream media about the power and importance of social media in today’s society. This evening, I caught an article in the Evening Standard by Gideon Spanier talking about the importance of sharing and the value this brings as per comments made by TimContinue reading “The need to embrace social and digital”

Are social networks killing social lives?

I attended the first of the CIPR’s Social Summer series on Thursday, entitled ‘How to get ahead in social. How to build your online reputation’ given by Stephen Waddington, MD at Speed Communications. Timely really, as I’ve just started this blog and starting out in PR means I’m getting to grips with managing reputations andContinue reading “Are social networks killing social lives?”